Jessica Iannone

At the Yale School of Public Health, Jessica is a web content manager with over 30 years of experience in marketing and manufacturing operations. Her expertise in digital design, prepress, printing, and e-commerce web helps create engaging content highlighting the school's legacy and leadership in public health education. Working collaboratively with multiple departments and stakeholders, she focuses on developing resonating content for all YSPH web audiences. With her strong communication skills and the ability to use data to drive content decisions, she manages YSPH websites, web analytics, and SEO. This helps to maximize web search rankings, optimize content, analyze user engagement, maintain site quality standards, and ensure consistent brand messaging across channels.

In addition to supervising web specialists and student workers, Jessica is also a project manager for website development. She manages a network of content contributors to ensure accuracy and consistency. She monitors all website changes submitted to the web team by the YSPH community and manages the Office of Communications work request Salesforce ticketing system.

Over the next year, the school is undergoing a web transformation, and Jessica is leading the charge! Her mission is to revamp the website design and assemble a new CMS platform that delivers modern, dynamic design and content to engage and inspire end-users. Jessica plays a crucial role in developing and maintaining the school's online presence. She ensures the content's accuracy, consistency, and approachability to amplify the school's mission and values that will continue to inspire others in the field of public health education.